A considered approach
to selling your biggest asset.
How I work, the results it produces, and exactly what to expect from listing through to settlement. Because it isn't about me — it's about you and your property.
Tailored, transparent,
relentless.
Louie brings a tailored, considered approach to selling — and it shows in the results: strong prices on a sensible timeline. His clients tend to describe it the same way; they always knew where things stood, and always felt their interests came first.
He's a genuine believer in open communication and complete transparency — giving clients the full picture and the insight to make confident decisions, not just the parts they want to hear.
Before real estate, Louie spent years as a teacher, known for giving 110% to every student. He brings that same drive to his clients today — backed by Raine & Horne, one of the oldest and largest names in Australian real estate, and grounded in the local community as a member of the Rotary Club of Paddington.
My Recent Sales Performance.
Live results across recent campaigns — negotiation uplift, accuracy against appraisal feedback, and total buyer activity.
The numbers,
and the map.
A simple, fool-proof roadmap, refined over two decades by Raine & Horne Brisbane West — built on hard work and care, with no room for ego and no shortcuts.
Whether your home is worth $300,000 or $3,000,000, the roadmap doesn't change — only the stops along the way.
From appraisal
to settlement.
The same roadmap every time — the stops look a little different from one home to the next, but the journey, and the care behind it, never changes.
Prepare & position
Formalise the campaign — method of sale, marketing, advertising price — then maximise the home's appearance and organise any trades, repairs, photography and video.
Launch & expose
Go live across every portal, broadcast to our open database, send just-listed letters to neighbours, and call qualified buyers directly — backed by targeted social campaigns.
Manage every buyer
Open homes and private inspections run in tandem. Every enquiry is qualified, every buyer kept informed, and you receive a detailed update after each inspection.
Negotiate hard
Convert interest into offers, run a transparent multiple-offer process, and negotiate across several rounds — tailored to each buyer — to secure the strongest price.
Contract to settlement
Manage building & pest, valuation and conditions, keep back-up buyers warm in case a contract falls over, and guide you all the way through to a celebrated settlement.
Quality, not quantity.
Every agent lists the same channels — the portal, the database, the signboard. The difference is what they actually do with each one. Most stop at quantity; I take each step further, to quality — and that is what turns passing interest into a stronger price.
What clients say.
“He knew the market, knew the best preparation, and organised the trades we needed. Best of all, he outdid his own price estimate — we sold in just five days.”
Steven W. / Seller“By far, and hands down, the best real estate experience we've ever had. A well-deserved six-star review.”
Neal & Jeanine S. / Sellers“Our first time selling, and what we thought would be stressful ended up exciting and easy. Intuitive, efficient, and a wonderful communicator.”
Jodi R. / Seller“A rare kind of agent — honest and humble, yet direct and concise. No smoke and mirrors.”
Sean M. / BuyerA few things worth
questioning.
Advice that sounds right — and quietly works against you. Slide through a few of the most common ones.
“The agent who quotes the highest price is the best to list with.”
RealityAn inflated appraisal wins the listing, not the sale. Overpriced homes sit, go stale, and usually sell for less than a well-pitched one.
“Agents who sell more are better.”
RealityVolume isn't care. A high-turnover agent is often spread thin. What matters is the attention and result on your home — not last year's tally.
“A bigger database means more buyers.”
RealityA list is only as good as how it's worked. A smaller, well-qualified database actively matched to your home beats a giant stale one every time.
“The first offer is never the best — hold out.”
RealityThe first offer is often the strongest. Early buyers are usually the most motivated; dismissing them on principle can quietly cost you.
“Cheaper commission means more in your pocket.”
RealityWhat you net matters more than the fee you pay. An agent who costs a little less but sells for noticeably less is no saving — look at the result, not the rate.
A few things to
think about.
A handful of questions worth a thought before our appointment. There are no right answers — your thoughts simply let me tailor everything to you, so we can hit the ground running.
What's prompting the move — and is there a timeframe you're working toward?
What first made you fall for this home? The things a buyer should know.
What have you improved or updated during your time here?
What's your sense of the home's value — and where did that figure come from?
What would make this campaign a genuine success for you?
How do you prefer to stay updated — call, text, or email?
Anything about the property or the process you're unsure about?
Ready when you are.
Other topics of interest
Lets work together
Lets work together
The property will definitely attract strong interest and sell well. I’ve shared my professional advice on the best way forward, but ultimately, it’s most important that you choose what you feel most comfortable with. My goal is to provide honest, high-quality guidance backed by hard work and results—so you get the best possible outcome.
Once you’ve had a chance to review the information, we can chat—whether that’s face-to-face, over Zoom, a phone call, or even by email—to go over your plans and find the approach that suits you best. We’ll also lock in your preferred price, marketing strategy, and timeline.
When you're ready, we’ll complete the REIQ Agent Appointment form. This outlines the estimated sale price, campaign details, and commission—and it gives me the green light to start introducing your property to active buyers.